Learn more about How service popularity is calculated for a local business. We have received a lot of queries asking How service popularity is calculated by us for local business listed here. We use 5 factors to calculate a local business popularity. Here the explanation.
All these steps are very much popular to analyze any website very deeply. To check brand popularity, search engine optimizations these are second to none systems. This post is highly recommended for you if you run your business online. Check if you seo staffs are working ethically for you. Learn how local seo ranking works.
The 5 important factors are:
- Page rank factor – It shows how much powerful your business is.
- Link influence score – It shows how much quality and safe backlinks your business have.
- Google cache – It shows if your webpage is technically safe on Google.
- Social mention score – It shows how much popular your brand is.
- Customer reviews and feedback – It shows if there is any buzz for your business online.Works best for reputation management.
Let’s dive into deep to calculate a business value
1. Page rank factor ( PR )
The first factor is website page rank.You will have up to 5 points depending your page rank.
Explanation: Check the page rank calculation snapshot . If your website page rank is 1, you will get .5 points.If your webpage page rank is 0, you will not get any points.
2. Link influence score factor ( LIS )
Link influence score might be new to you. But this is the another great tools to check your brand popularity.In future page rank concept will be replaced by link influence factor for sure. You will have up to 5 points based on your Link influence score.SEOProfiler provides best tools to check LIS score. The higher LIS the better link building score you have. Domain authority ( DA ) , Page authority ( PA ), Inbound value by seomoz might be similar.
Explanation: Check the LIS snapshot, you will get .5 points if your LIS is 10.
3.Google cache factor ( GC )
Google cache is the best tools to recognise if your website,business page is safe and working nicely on Google without any flagging or spam. Google cache is regular means you are safe, you will get positive points. On the other hand, Google cache irregular means, you are not safe. Google caches a website at least 2-3times a month.
Explanation: If your Google shows your webpage cache is taken around 1-2 weeks ago, it denotes your cache is working safe.
4. Social mention score ( SMS ) Factor
Social mention score is the best tools to check your webpage social score. It shows how much popular your business is. How powerfully you have maintained your social media.
Explanation: Social mention score , value is calculated in parentage.It is really a great tools to check your overall performance online. The 4 phases are STRENGTH, SENTIMENT,PASSION,REACH. The more percentage you have, the more points will be added to your business.
5. Customer reviews & feedback ( CRF ) factor
Customer reviews,rating and feedback is the last options to check your brand popularity.To track it you can use any local citation sources like yelp,manta,truelocal.com.au,yellowpage etc.This works also for reputation management.
Explanation: Check the snapshot. If your business got at least 1 reviews online on any citations, you will get .5 points. If you got 5 reviews, you will have 2.5 points.
Disclaimer: We rate a business with all those 5 steps. Not we only, that is used everywhere by everyone who works hard to deliver the very best result.For safe seo you should follow all the steps we explained above. Any feedback is appreciated.
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